In today’s highly connected business environments, everything from customer interactions and marketing campaigns to industrial processes and supply chain management generates data that businesses rely on to drive decision-making and create efficiencies.

However, this wealth of information is only useful to a business if it can cut through the noise and extract meaningful, actionable insight from these disparate data sources.

Shifting to a Data-Driven Culture

In response to rapidly growing business pressures around data centricity, many companies find that in order to achieve maximum value from their data, they must implement a culture shift within the organization. 

Change is never easy, but adopting a data-driven culture is the best way to ensure your business can keep pace with the velocity, complexity, and variety of data it needs to stay competitive in the market.

The essence of a data-driven culture is that business decisions are no longer based on intuition and gut feelings. Instead, instinct is replaced with hard facts and real data analysis derived from analytics models and AI-enabled visualizations. 

This shift in thinking and behavior doesn’t only apply to data scientists and members of the C-suite. A data-driven culture makes data analysis the primary resource for actionable insights across all departments in the organization. This empowers employees to use data to improve business outcomes and increase competitive advantages no matter what their role or business line may be.

How Virtualitics Enables and Supports the Adoption of a Data-Driven Culture

As a leader in enterprise artificial intelligence (AI) solutions, Virtualitics embraces the data-driven culture and enables businesses to bring this mindset more easily to their organizations. 

Virtualitics Immersive Platform (VIP) with its enhanced capabilities provides a best-in-class data analytics and visualization platform that empowers and supports enterprise adoption of a data-driven culture in several key ways:

Artificial Intelligence

AI is one of the most valuable tools for implementing a data-driven culture. AI routines allow users to create and generate insights from massive quantities of complex, unstructured data—fast.

VIP’s easy-to-use AI routines and 3D visualizations enable users to find, visualize, and share insights, anomalies, and patterns that otherwise might be hidden within their data. VIP also takes the output of complex machine learning models and displays it in an intuitive, easy-to-understand manner using a variety of geospatial, 3D, and graphical visualizations.

Explainable AI

Explainable AI includes the methods and processes that provide an explanation for why an AI algorithm made a particular decision. This visibility into a traditionally black-box process gives users confidence that the algorithms are working properly and offers insight into any biases that may impact the results. 

Virtualitics has recently released some additions and changes to VIP’s explainable AI capabilities:

• With three options to choose from, you can now prompt VIP to explain the common characteristics in our AI-detected clusters (louvain communities) using associative features in your network.
• If a community is too complex to explain, VIP will let you know.
• Currently, the Explainable AI panel will not be able to explain networks with more than 20 communities identified.

Histograms

In data analytics, histograms enhance data’s storytelling capabilities. By creating a visual representation that goes beyond simple comparisons, histograms provide insight into the distribution frequency of a data set. 

VIP Insights for Histograms makes it easy for users to get visibility into their histograms by guiding them through visualizations and validating the most important areas to focus on.

Natural Language

Vast amounts of unstructured data make natural language processing (NLP) an essential element in today’s data management strategies. Using NLP in conjunction with AI allows even non-technical users to fully engage with the data and identify key insights, which helps facilitate an organization-wide data-driven culture. 

VIP’s Extended Natural Language Query (NLQ) capabilities empower users of all expertise levels to instantly generate analysis and visualizations. NLQ Assistant enables these nontechnical users to conduct the same statistical analyses as data scientists and derive high-quality insights from their data by interacting via natural language with VIP’s suite of machine learning and data analytics tools.

Virtualitics API

The Virtualitics API provides support for data-driven cultures by allowing users to programmatically generate immersive visualizations and generate AI-driven insights about their data. Using an intuitive Python package, pyVIP, the Virtualitics API and VIP can help data analysts explain their findings to stakeholders and get the most value from their technology stack.

Resolve to Create a Data-Driven Culture

Has your organization made implementing a data-driven culture a top new year resolution? Request a demo of Virtualitics Immersive Platform to learn how VIP’s enhanced functionality enables faster, more reliable, and deeper data analytics and data management capabilities that will streamline change across the business.